REprice blog

Better pricing decisions start with
better information

Research, guides and practical resources for high-competition e-commerce teams

August 14, 2026
Research report

The Black Friday Freeze report (2026)

What happens to pricing once Black Friday starts? We surveyed 180 European e-commerce companies to find out how they plan, run and adjust Black Friday pricing. The biggest surprise came after the campaigns went live.
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September 15, 2026
Blog
Cost-plus vs competitive pricing: best strategy?
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September 15, 2026
Blog
How to price new products with no sales history
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September 15, 2026
Blog
What is MAP (minimum advertised price)?
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September 11, 2026
Blog
Price matching: when to match and when to hold
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September 11, 2026
Blog
Pricing automation: what to automate first?
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September 11, 2026
Blog
7 best price optimization software for 2026
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August 28, 2026
Guide
The pre-Black Friday pricing checklist (Free PDF)
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August 28, 2026
Blog
How to set pricing rules that protect your margin
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August 28, 2026
Blog
Winning on Prisjakt, PriceRunner & Google Shopping
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August 26, 2026
Blog
Pricing your whole assortment, not just campaigns
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August 26, 2026
Blog
Managing e-commerce prices in spreadsheets
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August 26, 2026
Blog
Progressive markdowns to clear slow stock
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August 18, 2026
Blog
Reprice vs PriceShape: Which one fits your team?
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August 18, 2026
Blog
Competitive pricing vs Discount campaigns
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August 12, 2026
Blog
The EU 30-day rule for discounts, explained
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