PRICING SOFTWARE FOR HIGH COMPETITION E-COMMERCE RETAIL

Turn PriceRunner data into
pricing decisions you can act on

Reprice connects directly with PriceRunner market data and brings it together with your stock, margin, sales and product data. Keep some products matched to the market, move others into a campaign, and check every price before it goes live — without exports, spreadsheets or manual cross-checking.

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Join 100+ high-competition e-commerce teams using Reprice

Reprice product view, showing pricerunner API connection

Having the data is one thing. Taking action is another.

Staying competitive shouldn’t be this hard

The information you need to make a pricing decision is often spread across PriceRunner, your e-commerce platform, ERP and spreadsheets. Competitive pricing and campaigns are often managed separately too. So even when you know what’s happening in the market, deciding what to change and getting the new price live still takes manual work.

Say good-bye to pricing work split across different tools

Manage competitive pricing and discount campaigns in one system

Keep everyday pricing running across your assortment while campaign products follow their own rules. Move products into campaigns when you need to, protect them from everyday price changes, then return them to normal pricing when the campaign ends.

01 — SEE EVERY PRODUCT

Every product, one view

Get the full picture before you decide. See competitor position, stock, margin, sales and campaign status for every product, side by side. Then decide whether to match the market, hold the price, discount, clear stock or leave it alone.

02 — KEEP PRICES COMPETITIVE

Daily rules, margin protected

Stay competitive without manual checks. Set everyday pricing rules for the products that should follow the market. Match selected competitors, hold your margin floor and review suggested price changes before they go live, or let Reprice update them automatically.

03 — BUILD A CAMPAIGN

Select products, protect prices

Move products into a campaign with a few clicks. Pull products into a campaign by brand, category, season, stock level or margin. Once a product is in the campaign, Reprice keeps it protected from normal price-matching rules while the campaign runs.

04 — PRICE SAFELY

Right price, compliance checked

Set the right discount and stay compliant. Use competitor data, stock and margin to choose the right campaign price. Reprice checks the 30-day rule before launch, so your team can see which products are ready, which need attention and which should not be discounted yet.

05 — PUSH LIVE AND REPORT

Connects to all your important systems

Go live everywhere and then flow back automatically. Send prices to your store, ERP and POS. When the campaign ends, products return to everyday pricing on their own. Reprice gives you a report showing revenue, margin, stock reduction and product performance.

Different ways PriceRunner merchants manage pricing today

Too many tools. Too much manual work.

Most high-competition e-commerce teams run competitive pricing in one tool and discount campaigns in another. Each approach forces the same compromise: exporting, cross-checking and manual work.

Manual workflow

PriceRunner & spreadsheet

Easy to start with. Harder to manage when you have thousands of products and frequent price changes.

Data copied from several systems
Large files become slow or break
No automatic compliance checks
Logic often sits with one person

Automated price matching

Dynamic pricing tools

Automates competitor monitoring and everyday price matching. Campaigns and the rest of the pricing process still sit outside the same workflow.

Everyday pricing and campaigns are managed separately
Pricing rules can clash with promotions
No connected campaign planning workflow
No 30-day compliance checks

Custom built

PriceRunner API + internal tools + AI

Gives you the flexibility to build your own pricing logic, rules and integrations.

Ongoing development and maintenance
Limited competitor and compliance support
Knowledge stays with a few people
Integrations become harder to manage

“

With Reprice we raise prices above our competitors and watch revenue hold. Our margins on skincare have never been higher.

Lars Lindberg

Pricing Manager

What makes Reprice different?

Reprice answers questions no spreadsheet or monitoring tool can answer

PriceRunner competitive data flows directly into Reprice, alongside your stock, margin, sales, pricing rules and campaigns. So you can finally answer questions like:

Which products are ready for a new discount campaign?

Which products should stay protected from daily price matching while a campaign is running?

Which products can be discounted without breaking the 30-day rule?

Which products should follow competitors, and which should be left alone?

Which campaigns worked by revenue, margin, stock reduction and product?

That's the difference

Monitoring tools can't do this. Spreadsheets can't do this.
No combination of separate tools can do this.

Black Week puts the
pricing process under pressure

Months of planning go into Black Week. Then the week starts — and prices barely move. See why 67% change prices at most twice during the week, and what stops them from reacting when the market changes.